eTail Canada 2016 (past event)

16 - 19 May, 2016

Hyatt Regency Toronto, Toronto, ON

Contact Us: 1.646.200.7530

Sufi Khan Sulaiman, Director, eCommerce & Digital at FLIR Systems

Sufi Khan Sulaiman


Director, eCommerce & Digital
FLIR Systems

Check out the incredible speaker line-up to see who will be joining Sufi.

Download The Latest Agenda

May 18. 2016

Saturday, November 5th, 2016


10:00 Panel Discussion: Leveraging UGC To Enhance Your SEO Best Practices

Images, photos, blogs are flooding the internet from your customers—and they’re talking about your business! Since they’re a fan of you, show them some recognition (they love the re-grams!); borrow their content and enhance your SEO. By showcasing different perspectives, you can speak to different types of customers. The experts on this panel share their tips to:
• Establishing enterprise-wide best practices for your brand—what rules and links are essential to your SEO plan
• Building fresh and relevant content for SEO optimization
• Curating your brand’s products to ensure your product is relevant in the targeted shoppers’ search
• Creating valuable and shareable content for search engines to rank with essential, relevant keywords
• Incorporating keywords in social and brand content to make your webpage rank higher than your competitors